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The English Corner

#EnglishBusinessDictionary

Early Majority

Redaccion

21 Mar, 2013
2:28 am

RRHH Digital Group of people or type of consumer who purchase and try new products, ideas, processes, goods and services after a small population of innovators and the early adopters have done so. This population generally adopts a new product after proving its success in practice by watching innovators and early adopters; however it may take a while for the early majority to feel comfortable enough to make a purchase.

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